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Inspired by Kilian Love Don't Be Shy Shy Love

Inspired-by fragrance · Made in the UK
Orange blossom and marshmallow held by vanilla musk · quiet gourmand sweetness
4.0/5 · 179 reviews
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Inspired by Kilian Love Don't Be Shy £225.00 Save £195.05 (87%)
£29.95

or 3 interest-free payments of £9.98 with Klarna

24p per wear · about 125 wears from this bottle

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★ 4.8/5
Trustpilot · 226,000+ customers · Read reviews ↓

22-30% oil concentration, higher than most designer EDPs · the same perfumers’ supply chain · no department-store markup · 30-day no-questions returns.

UK delivery £3.99 · FREE over £50 · order now, we dispatch next working day

Add 3 to Bundle · £20 per bottle →
Not sure? No risk. 30-day returns on 50ml and 100ml sizes. Refund or exchange.
Why customers switch
Real Reviews
Unboxing
Premium Quality
No Designer Tax
22-30% Oil
6-10 Hour Wear
Vegan & Cruelty-Free
Blended in the UK
Scent Notes
This perfume is: Orange blossom and marshmallow held by vanilla musk · quiet gourmand sweetness
Main notes
TOP: The first notes you smell
HEART: The character of the perfume
BASE: The notes that linger all day
Vanilla, Musk, Sugar
Best inAutumn and winter
Wear it forEvenings, date nights
Vegan Cruelty-Free Blended in UK 22-30% Oil

Inspired by Kilian Love Don’t Be Shy. A vanilla-marshmallow gourmand with orange blossom and bergamot at the top, marshmallow accord and Bulgarian rose through the heart, vanilla and civet in the base. Sweet and powdery · the original is one of the most-worn vanilla compositions in niche. Top: Bergamot, Orange Blossom · Heart: Marshmallow Accord, Bulgarian Rose, Honey · Base: Vanilla, Civet, Iris. Formulated at 22-30% oil concentration in Liverpool, UK.

The maths, not the myth: Raw materials are 3-8% of a designer bottle's price. We spend where the scent lives · the oil · and skip what you smell nothing of: the campaign, the counter, the box.

22-30% oil, EDP grade: Most designer EDPs sit at 15-20%. Ours start where they stop · that is why the wear time surprises people who paid ten times more.

Blended in the UK: Every bottle is blended and bottled in our own facility in the North West of England, with oils from the same fragrance houses that supply the designers.

4,400+ verified reviews: 76% five-star, and more than 500 customers call theirs identical or spot on. We publish the low scores too.

30 days on skin: Spray it, wear it, live with it · trying it is the whole point. If it doesn't suit you, return any 50ml or 100ml within 30 days for a refund or exchange.

🇬🇧 UK & Northern Ireland Delivery

We dispatch orders Monday to Friday. We do not operate on weekends or bank holidays.

  • Standard Shipping: £3.99 · 3-5 working days
  • Express Shipping: £4.99 · 1-2 working days
  • FREE on orders over £50

Express orders placed before 2pm (Mon-Fri) are dispatched the same working day.

Not happy with your fragrance? You have 30 days from delivery to return it for a refund or exchange.

Returns accepted on 50ml and 100ml sizes only. No returns on 5ml samples or clearance items. Return postage is your responsibility. We do not refund the original shipping charge.

Want a different scent? Exchanges are available for UK orders with a £3.99 reship charge.

Returning a Reed Diffuser? Please hang on to the closure cap. We can't process it without one.

The Fragrance World has no affiliation with the designers or manufacturers.

Our fragrances are NOT to be confused with the original designer brands. Name trademarks and copyrights are properties of their respective manufacturers and/or designers. Our interpretations of these fragrances were created through chemical analysis and reproduction.

The purpose of these descriptions on our website is to give the customer an idea of scent character, not to mislead, confuse the customer or infringe on the manufacturer's/designer's name and valuable trademark. We do not represent our products are from the original designer brands nor do we represent them to be an exact copy, clone, imitation, or replica and therefore we do not violate any copyright/trademark laws.

Also, let it be known that our website has no affiliation, and is not associated or sponsored by any of these trademark owners. Any references to brand names are made strictly for comparison purposes only. We simply ask the consumer to compare the price, style, scent character, ingredients, and quality of the designer brand products to The Fragrance World's products. It's important to note that our fragrances are Eau De Parfum Quality and it is produced at a 22-30% oil concentration level. Our products are Non-Animal Tested.

Three TFW fragrances
£19.99 per bottle. Any 3 × 50ml. You choose. Worth £89.85 Free delivery & Klarna · 5 & 8 add a free atomiser · 8 adds 2 gift bags
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How We Compare

Inspired by The Fragrance World Other brands
Kilian Love Don't Be Shy £29.95 £225.00
Aventus £29.95 £245.00
Baccarat Rouge £29.95 £200.00
Ombre Nomade £29.95 £225.00
Black Opium £29.95 £95.00
Lost Cherry £29.95 £295.00
100ml ×3 Perfume Set £79.99 £119.85 £900+
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What customers say

Our customers say AI review summary

Warm and fruity-sweet in a way reviewers say genuinely lifts the mood, and close to the original with it. They get compliments every time, and find it stays noticeable from morning right through to the evening.

Summarised from 179 verified reviews
4.0
179 verified reviews
★★★★★ G J. Verified 4 Jun 2026

Smells like summer this perfume always puts me in a good mood.

★★★★★ Donna W. Verified 14 Oct 2025
Compliments

I get compliments on this every single time I wear it. I

★★★★★ Chris G. Verified 19 Jul 2025
Yummy

Just love this new perfume that I’ve tried well for me I’m very impressed with it “Shy love” ❤️

★★★★★ Grace C. Verified 17 Jul 2025
Such a gorg scent!!!

This scent is so warm and fruity! I tend to go for dark deep scents and often prefer the masculine option than feminine. I find this the perfect mix! Added bonus Is this is a dupe of Rhiannas go to perfume and she’s always noted as smelling incredible

★★★★★ Sandra Y. Verified 29 Jun 2025
Gorgeous!

Smells lovely lasts ages got a lot of compliments!

★★★★★ Lindsey Verified 21 Apr 2025
Beautiful

Really beautiful, quality scent with excellent longevity

★★★★★ Claire B. Verified 19 Apr 2025
Smells amazing

Smells amazing get comments about it being long lasting and still smelling amazing at the end of a day.

★★★★★ Michelle H. Verified 27 Feb 2025

I love every single one I’ve gotten I’ll be ordering more very soon

★★★★★ Sarah Verified 21 Feb 2025
LOVE IT.....

I've never been a fan of "smells like " scents. They rarely smell anything like it and the scent doesn't last more than 30 mins. I have to say this is actually really good. Its incredibly close to the real thing and it actually lasts all day. My work colleagues couldn't tell the difference. I'll definitely be buying again.

★★★★★ Julie H. Verified 16 Jan 2025
She Love

Excellent quality and smell lasts all day!

Five TFW 5ml sample bottles
The Discovery Set 5 fragrances. 5ml each. £14.99. Explore the Discovery Set →

Premium Fragrance.
Zero Fluff.

Expertly blended in the UK. Unbeatable longevity. No designer markups.

We skip the celebrity endorsements, luxury packaging, and retail markups. Our entire investment goes into the fragrance itself. Same quality oils, same concentration, fraction of the price.
Yes. Every fragrance is formulated at 22-30% oil concentration. That's genuine EDP quality. Most high street "designer" perfumes are only 15-20%.
Our customers report 6-10 hours of wear from a single application. The 22-30% oil concentration is higher than most designer EDPs, so the scent works longer than the price suggests.
Very close, never a copy. We rebuild the same accord at EDP concentration, and more than 500 verified reviews describe theirs as identical or spot on. Where a scent is hard to capture, we say so on the product page.
Yes. You have 30 days from delivery to return any 50ml or 100ml fragrance for a refund or exchange. Email our customer support team to start the process. Return postage is your responsibility. Refunds processed within 3 working days. Exchanges (UK only) have a £3.99 reship charge.
Yes. Every single fragrance is 100% vegan and cruelty-free. We never test on animals and use no animal-derived ingredients.
All our fragrances are expertly blended and bottled in the UK. We work directly with master perfumers to ensure quality at every step.

Real customers. Real results.

Based on 4,400+ customer reviews
76% rate their fragrance five stars
84% rate theirs four stars or higher
500+ describe theirs as identical or spot on
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