Ranked by 2,522 verified reviews
The longest lasting perfumes we make
The scents that last longest are built on oud, amber, vanilla, leather and musk, at eau de parfum strength or above. Every fragrance below is blended at 22 to 30 percent oil. The order is not our opinion: it is how many verified customers wrote that the scent lasts.
How the ranking works. We read every approved review in the shop and count the ones that say the scent lasts (all day, long lasting, still there the next morning). A review that says it fades is counted against. Recounted every 12 hours, last on 6 November 2026.
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1
MFK Baccarat Rouge 540 is £200 for 50ml at the counter. Ours is £29.95.
Bestseller Amber
Five Forty Inspired by MFK Baccarat Rouge 540
£29.9592 of 389 reviews say it lasts, 13 say it fades.
“Perfume This perfume is one ofy mew favs love the smell and lasts.all day”Beverley · verified review
Shop Five Forty · from £4.95 -
2
Tom Ford Lost Cherry is £295 for 50ml at the counter. Ours is £29.95.
Bestseller Gourmand
Cherry Inspired by Tom Ford Lost Cherry
£29.9573 of 438 reviews say it lasts, 9 say it fades.
“My fav So good! Smells absolutely incredible and lasts long”Beaux · verified review
Shop Cherry · from £4.95 -
3
Prada Paradoxe is £107 for 50ml at the counter. Ours is £29.95.
Floral

Paradox Inspired by Prada Paradoxe
£29.9545 of 184 reviews say it lasts, 6 say it fades.
“Paradox Love this purfume, long lasting smell at a affordable price, Very happy with it 😊”Helen · verified review
Shop Paradox · from £4.95 -
4
YSL Black Opium is £95 for 50ml at the counter. Ours is £29.95.
Bestseller OrientalDark Opium Inspired by YSL Black Opium
£29.9544 of 214 reviews say it lasts, 10 say it fades.
“The real thing Smells like the real scent and lasts for ages”Michael J. · verified review
Shop Dark Opium · from £4.95 -
5
Lancome La Vie Est Belle is £97 for 50ml at the counter. Ours is £29.95.
Bestseller GourmandBeautiful Life Inspired by Lancome La Vie Est Belle
£29.9540 of 182 reviews say it lasts, 2 say it fades.
“Beautiful Name + Scent This was lovely + everything I expected. A fresh , floral scent that wasn't overpowering + lasted well”AAH · verified review
Shop Beautiful Life · from £4.95 -
6
Kilian Love Don't Be Shy is £225 for 50ml at the counter. Ours is £29.95.
Trending GourmandShy Love Inspired by Kilian Love Don't Be Shy
£29.9535 of 190 reviews say it lasts, 7 say it fades.
“Gorgeous! Smells lovely lasts ages got a lot of compliments!”Sandra Y. · verified review
Shop Shy Love · from £4.95 -
7
Louis Vuitton Imagination is £155 for 50ml at the counter. Ours is £29.95.
Staff Pick FreshImagine Inspired by Louis Vuitton Imagination
£29.9531 of 271 reviews say it lasts, 6 say it fades.
“Great long lasting fragrance. Love them all”Stewart · verified review
Shop Imagine · from £4.95 -
8
Thierry Mugler Alien is £85 for 50ml at the counter. Ours is £29.95.
OrientalOut of This World Inspired by Thierry Mugler Alien
£29.9529 of 165 reviews say it lasts, none say it fades.
“Absolutely amazing fragrance. Smells fantastic and lasts really well.”Alex T. · verified review
Shop Out of This World · from £4.95 -
9
Tom Ford Vanille Fatale is £295 for 50ml at the counter. Ours is £29.95.
GourmandGorgeous Vanilla Inspired by Tom Ford Vanille Fatale
£29.9526 of 80 reviews say it lasts, none say it fades.
“Thumbs up! Beautiful scent, lasts all day. Lots of compliments ❤️ Arrived safely and in good time”Jayney · verified review
Shop Gorgeous Vanilla · from £4.95 -
10
Tom Ford Black Orchid is £110 for 50ml at the counter. Ours is £29.95.
Staff Pick OrientalBlack Inspired by Tom Ford Black Orchid
£29.9525 of 143 reviews say it lasts, 2 say it fades.
“Smells exactly the same as Tom Ford Smells just like Tom Ford, the fragrance lasts all day”Vicky H. · verified review
Shop Black · from £4.95 -
11
Carolina Herrera Good Girl is £102 for 50ml at the counter. Ours is £29.95.
Bestseller OrientalBad Girl Inspired by Carolina Herrera Good Girl
£29.9524 of 111 reviews say it lasts, 1 say it fades.
“Beautiful Perfume Long lasting, very useful at any time of day, Good Value and fast delivery,”Maureen · verified review
Shop Bad Girl · from £4.95 -
12
Dior Sauvage is £82 for 50ml at the counter. Ours is £29.95.
Bestseller FreshWild Inspired by Dior Sauvage
£29.9524 of 155 reviews say it lasts, 7 say it fades.
“Bought as a gift for Xmas. Bought about 6 of the same last Xmas. I love this smell. Decent quality and long lasting.”Sammiah · verified review
Shop Wild · from £4.95
Which type of perfume lasts the longest
The strength on the box tells you how much of the bottle is fragrance oil. More oil, longer wear. These are the usual ranges on skin.
| Strength | Fragrance oil | Lasts on skin |
|---|---|---|
| Parfum (extrait) | 20 to 40% | 8 hours and more |
| Eau de parfum | 15 to 20% | 5 to 8 hours |
| Eau de toilette | 5 to 15% | 3 to 5 hours |
| Eau de cologne | 2 to 5% | 1 to 2 hours |
| The Fragrance World | 22 to 30% | Eau de parfum strength and above |
Why these scents last, and how to make any scent last longer
- The base notes do the work. Oud, amber, vanilla, musk, leather and resins evaporate slowly. Citrus and aquatic notes are built to be light and leave first, whoever makes them.
- Moisturise first. Scent clings to oil. An unscented moisturiser on the skin before you spray can add hours.
- Pulse points, and do not rub. Wrists, neck, behind the ears, inside the elbows. Rubbing breaks the top notes and shortens the wear.
- Keep the bottle out of the light and the bathroom. Heat and light break a fragrance down. A drawer in a cool room keeps it as it was made.
More on this in what determines how long perfume lasts and how long an unopened bottle keeps.
Questions people ask
Which type of perfume lasts the longest?
Parfum (also called extrait) lasts longest, usually eight hours or more, because 20 to 40 percent of the bottle is fragrance oil. Eau de parfum is next at roughly five to eight hours, eau de toilette three to five, and eau de cologne one to two. Our fragrances are blended at 22 to 30 percent oil, which is the top of the eau de parfum range and into parfum strength.
Which of your perfumes lasts the longest?
Five Forty. 92 of its 389 verified reviews say it lasts, more than any other scent we make. The full ranking above is recounted from customer reviews every 12 hours.
What makes a perfume last longer?
Two things in the bottle: how much fragrance oil is in it, and what sits in the base. Heavy base notes such as oud, amber, vanilla, musk, leather and resins evaporate slowly, so they are still on the skin hours after a citrus top note has gone. Then the skin: moisturised skin holds scent far longer than dry skin, and spraying on pulse points without rubbing keeps the structure intact.
How long should perfume last on skin?
An eau de parfum should give you five to eight hours on skin. Heavier oud, amber and vanilla scents reach ten or twelve. Fresh citrus and aquatic scents are built to be light and usually fade in three to five hours whatever the brand.
Does a more expensive perfume last longer?
No. The oil concentration and the base notes decide how long a scent lasts, not the price on the box. Much of a designer price is the brand, the advertising and the shop. That is why a well-made inspired-by fragrance at eau de parfum strength lasts as long as the bottle it is inspired by.
Not sure which one? Try before you commit.
Pick any five scents as 5ml sprays with the Discovery Set.
See the Discovery Set








