★★★★★
Exceptional quality
Cannot believe the quality at this price point. The longevity matches designer fragrances I have paid three times more for. Will definitely be ordering again.
Inspired by Marc Jacobs Daisy
The Composition
Marc Jacobs Daisy · Top. Heart. Base.
What it smells like: Strawberry on opening. Gardenia through the middle. Musk at the base.
Top0–30 min
Strawberry, Violet Leaf
bright. The first thirty minutes on skin.
Heart30 min – 3 h
Gardenia, Jasmine, Violet
warm. Carries through the working day.
Base3 – 10 h
Musk, Vanilla, Cedar
lingering. Six to eight hours after the last spray.
Vegan
Cruelty-free
Made in Liverpool
22–30% EDP
Side by side
Same accord as Marc Jacobs Daisy.
Different arithmetic.
Petal is developed by perfumers who have composed scents for houses you already own. Same training. Same suppliers in Grasse, France. Same note structure as the £102 original, at 22–30% oil concentration (EDP grade). We cut the theatre, not the oil.
| Attribute | Marc Jacobs Daisy | Petal |
|---|---|---|
| Per ml | £1.02 | £0.60 |
| Concentration | 10-12% (EDT) | 22-30% EDP |
| Longevity | 4-6 hours | 6-10 hours |
| Made in | USA | Liverpool, UK |
| Cruelty-free | Not certified | Certified |
| 50ml price | £102 | £29.95 |
71% less. Pay for the juice.Not the campaign.
The only proof that matters
From 1,247 verified buyers.
4.6
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Summary · What customers say
- Customers consistently describe Petal as remarkably close to Marc Jacobs Daisy, often indistinguishable on skin.
- Multiple verified buyers report 6-10 hour longevity, matching or exceeding the original designer EDP.
- The dry-down is widely praised as smooth and linear, with the EDP-grade oil concentration cited as the difference.
- Repeat purchase is the most common follow-up: many reviewers are on their second or third bottle.
★★★★★
Remarkably close
My partner thought I was wearing the designer original. The scent profile is remarkably close. Already recommended to friends.
★★★★★
On my second bottle
Started with the 5ml sample, now on my second full-size bottle. The oil concentration genuinely makes a difference to how long it lasts.
From 226,000+ UK buyers
Not sure yet
Try our Marc Jacobs Daisy dupe for £4.95.
A 5ml atomiser. Enough for a full week of wear so you can decide on skin, not from a description. Worst case: out £4.95 and a week.
Send me the tester →30
Days
Opened, half-empty, return it. No questions.
£0
Delivery
Free UK over £50. Ships from Liverpool.
✓
Klarna
3 payments of £9.98. No interest.
Honest answers
Marc Jacobs Daisy dupe · questions answered
Petal is The Fragrance World's Marc Jacobs Daisy alternative — an Eau de Parfum formulated at 22–30% oil concentration (EDP grade) vs Marc Jacobs Daisy's 10-12% (EDT). £29.95 for 50ml vs £102. Made in Liverpool, UK. Vegan and cruelty-free. Not affiliated with Marc Jacobs; referenced here under honest comparative advertising, protected by the UK Trade Marks Act 1994 s.11(2)(b).
No. Petal is an independently formulated fragrance inspired by Marc Jacobs Daisy. Our perfumers study the original scent profile and formulate at 22-30% oil concentration (EDP grade) to achieve a comparable experience. It is not affiliated with Marc Jacobs.
Formulated at 22-30% oil concentration, expect 6-10 hours from a single application. That matches or exceeds the longevity of most designer EDPs at 15-20% concentration.
Yes. Every fragrance we make is vegan and cruelty-free. No exceptions.
Yes. The 5ml discovery spray is £4.95. That is roughly two weeks of daily wear from a single 5ml.
Same quality ingredients, same oil concentration range. The price difference comes from cutting celebrity endorsements, department store commissions, and brand licensing. We manufacture in Liverpool, UK and sell direct. The formulation standard is the same.
We name Marc Jacobs Daisy on this page on purpose.
Petal is not Marc Jacobs Daisy. Marc Jacobs Daisy is a registered trademark of Marc Jacobs; we are not affiliated with or endorsed by them.
We reference it because that is honestly the fragrance our buyers came from, and most of them did not go back.
Last thing