Victory is a woody Eau de Parfum unisex produced by The Fragrance World in Liverpool, UK at 22 to 30 percent oil concentration, sold as an inspired-by alternative to Creed Aventus for £29.95.
The Composition
Creed Aventus · Top. Heart. Base.
What it smells like: Pineapple and birch on opening. Spiced apple and jasmine through the middle. Oakmoss and musk at the base.
Top0–30 min
Pineapple, Bergamot, Blackcurrant
sharp, fizzing. The first thirty minutes on skin.
Heart30 min – 3 h
Birch, Jasmine, Rose
spiced, confident. Carries through the working day.
Base3 – 10 h
Musk, Oak Moss, Vanilla
warm, amber-soaked. Six to eight hours after the last spray.
VeganCruelty-freeMade in Liverpool22–30% EDP
Side by side
Same accord as Creed Aventus. Different arithmetic.
Victory is developed by perfumers who have composed scents for houses you already own. Same training. Same suppliers in Grasse, France. Same note structure as the £310 original, at 22–30% oil concentration (EDP grade). We cut the theatre, not the oil.
Customers consistently describe Victory as remarkably close to Creed Aventus, often indistinguishable on skin.
Multiple verified buyers report 6-10 hour longevity, matching or exceeding the original designer EDP.
The dry-down is widely praised as smooth and linear, with the EDP-grade oil concentration cited as the difference.
Repeat purchase is the most common follow-up: many reviewers are on their second or third bottle.
★★★★★
Compliments every time
Victory captures the pineapple-birch opening perfectly. I get compliments every time I wear it. At £30 vs £200+ for Aventus, I will never go back.
Mark T.Verified Buyer
★★★★★
Closest Aventus alternative
I am a fragrance enthusiast with over 40 bottles. Victory is genuinely the closest Aventus alternative I have tried in the UK. The smoky dry-down is there.
Daniel P.Verified Buyer
★★★★★
Performs above its price
Bought the 5ml first. Wore it for a week. Ordered the 100ml immediately. It performs like a fragrance three times the price.
Victory is The Fragrance World's Creed Aventus alternative — an Eau de Parfum formulated at 22–30% oil concentration (EDP grade) vs Creed Aventus's 15-17% (EDP). £29.95 for 50ml vs £310. Made in Liverpool, UK. Vegan and cruelty-free. Not affiliated with Creed; referenced here under honest comparative advertising, protected by the UK Trade Marks Act 1994 s.11(2)(b).
No. Victory is an independently formulated fragrance inspired by Creed Aventus. Our perfumers study the original scent profile and formulate at 22-30% oil concentration (EDP grade) to achieve a comparable experience. It is not affiliated with Creed.
Formulated at 22-30% oil concentration, expect 6-10 hours from a single application. That matches or exceeds the longevity of most designer EDPs at 15-20% concentration.
Yes. Every fragrance we make is vegan and cruelty-free. No exceptions.
Yes. The 5ml discovery spray is £4.95. That is roughly two weeks of daily wear from a single 5ml.
Same quality ingredients, same oil concentration range. The price difference comes from cutting celebrity endorsements, department store commissions, and brand licensing. We manufacture in Liverpool, UK and sell direct. The formulation standard is the same.